In this 30 minute session, Tom Riddle, Dir of Research & Solutions Development will present customer-validated marketing strategies and corresponding solutions guaranteed to improve your odds of success in 2021

You will learn how to:
– Increase the volume, timeliness and quality of leads.
-Easily create the most trusted forms of thought leadership and demand gen content that convert to revenue significantly greater than industry norms
– Generate qualified sales meetings with a 35-40% conversion to sales opportunities – and quickly
– Understand precisely why you win and lose sales opportunities, and what to do about it.
And the demystification of market intelligence – making it work for you on a dime.